From the Hospital for Sick Children’s website, “More TV Means More Junk Food”.
Even if you don’t believe in the pervasive influence of advertising on our thought processes, you can’t deny that if your child doesn’t even know that a particular product exists… he/she won’t pester you for it!
p.s. Another vital factor in the equation is the influence of parental example – I sure wish I was a better model of healthy eating! (Oh Cheezies, how I adore you…)